Company Description
Operating in France for many years, Lily-Perf understands the nuances and business practices in France and the EU. Its mission is to advise SMEs on requirements for being successful in France and to help these companies design and deliver a project that is compatible with their readiness and resource base for international expansion.
In 2022, Lily-Perf was awarded the contract to design and operate the business development program for “Cultur’Export USA”. A part of the French government’s France 2030 strategic plan, it advised 20+ innovative SMEs in the creative & cultural sectors to successfully enter the U.S. market. Since 2020, Lily-Perf has represented the State of Maryland in Southern Europe.
Services to SMEs: Consulting in strategy. Analyze value chain and assess market potential and accessibility, identify success factors, define suitable go-to-market, etc. Design a strategic roadmap together with the management team. Evaluate the readiness of the company in its internationalization journey, implement the project, ease the company’s interaction with the project stakeholders, and assist the CEO with organizational change.
Business development in France: Qualify and contact potential partners, acquisition targets, and assist the company in the drafting and negotiation of agreements.
Service to Economic Development Organizations (EDOs): Contractor of development acceleration programs: design, organize and deliver suites of consulting services for groups of SMEs. Create matchmaking opportunities for companies.
Principal Biography
Brigitte Le Borgne brings 35+ years of experience in large, medium, and small companies, in C-suite roles, as a non-executive board member, as Senior Advisor to CEOs, and as a consultant. Experienced in publicly listed multinationals, LBOs and fast-growing companies in multiple sectors as COO and group CFO, Brigitte founded Lily-Perf in 2017.
Brigitte is an accredited consultant in development acceleration programs initiated by major public and private EDOs for SMEs in France, including Bpifrance. Brigitte is also a Non-Executive Director of a listed multinational operating in PCBs and holds the INSEAD certificates “Rethinking Global Strategies” and “Leading in a Transforming World” in strategy, leadership and digital transformation.